14 Nov 2017 20:29:58
The Everton fans do seem to be more fickle and bigger moaners than many other clubs’ supporters (especially if you read this forum’s posts! ) , but that’s because they believe it’s been a case of too many false dawns while other clubs have stayed at (or come to) the fore.

Likewise, I can appreciate the club feeling badly let down (to put in mildly! ) when previous attempts to inform and involve certain “official” fan-groups led to some “sensitive” conversations being widely released by those groups (at best inadvertently, at worst nigh on maliciously) .

Nevertheless, in my humble opinion, the club should not retreat into a bunker mentality - which only encourages speculation and suspicion amongst the media and fans - but rather embrace the opportunity to really communicate, control the narrative, and engage with the fans - be that through traditional media, social media, the club itself, or supporter and community organisations.

Everton do excellent work in the local community and surely could apply the same professionalism and care to other ares of the club’s activities off the field?
It’ll never be perfect and there’ll always be issues that aren’t liked by different sections of the fanbase, but previous incidents shouldn’t stop the club - especially the board - realising that communication and engagement are vital in modern football.


1.) 14 Nov 2017
14 Nov 2017 22:13:09
Not sure what you want them to divulge Bobby. As far as the Manager's job is concerned what can they do. Unless they are after a Manager who is not working they have to go through proper channels and it would be wrong of them to inform the fan base before those discussions were completed. The stuff in the media is pure speculation and the only thing that is certain at present is that Unsworth is acting Manager.